Behind The Lens: How Indie Beauty Brands Produce Striking Photos On Tight Budgets
In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 10 brand founders and executives: How do you produce your product and lifestyle photography, and what’s the budget like that you set aside...
Grove Collaborative Launches Plastic-Free Personal Care Brand Peach
Natural home and personal care product e-commerce platform Grove Collaborative has added to its stable of incubated properties with the launch of the brand Peach. The brand’s 10 haircare, body care, facial care and...
This Brand Addresses A Huge Problem In The Nail Polish Category
Jacqueline Carrington is an unlikely nail polish brand creator. She didn’t grow up obsessed with the latest nail polish colors. She was a basketball player, and nail polish was destined to get chipped quickly if she wore it...
During A Serious Time, Grooming Lounge Adds Levity With Its First Major Advertising Campaign
Grooming Lounge takes what it does seriously, but doesn’t take itself seriously. The service and retail concept’s humor is evident in its first major advertising campaign, “For The Betterment Of Mankind,” which has kicked off with three...
Community Comes First For Beacon Awards Winner Rizos Curls Founder Julissa Prado
Community is one of the biggest consumer packaged goods brand buzzwords of 2020. Entrepreneurs want to build communities. Investors want to fund brands that have them. Consumers want to join them. Why...
