Founders Studio Is On A Mission To Build A Support System For Black-Owned Beauty And Wellness Brands

From Madam C. J. Walker to Lisa Price and Alonzo Herndon to Tristan Walker, the beauty industry has offered Black entrepreneurs a path to wealth, however imperfect, that can bridge generations. Kendra Bracken-Ferguson wants that path to simultaneously...

With Ambition To Become A Premier Plastic-Free Luxury Beauty Brand, Deodorant Startup Akt London Reels In $2M In Funding

“There are many deodorants out there, but they don’t look like Akt,” says actor Andy Coxon, who founded the brand with Ed Currie, who he used to perform with. “We are quite bougie people. We like nice...

As Many Cosmetics Brands Chase Short-Lived TikTok Trends, True + Luscious Brings A Timeless Approach To HSN

Mehir Sethi admits that her clean makeup brand True + Luscious’s television shopping and livestreaming premiere Wednesday on HSN will push her outside of her comfort zone, but she’s ready for the challenge. “The funny thing is...

Can Beauty And Wellness Brands Help Make Social Media Better For Mental Health?

Coverage in The Wall Street Journal and Congressional testimony by Facebook whistleblower Frances Haugen has underscored that Facebook Inc.’s apps, most notably Instagram, can be dangerous for mental health, particularly the mental health of teenage girls. In...

After The Pandemic Left Her With Almost Nothing, Angelica Sele Has Strengthened Angelica B Beauty As A Women’s Self-Care Space

Admitting she can be cheesy, Angelica Sele makes it a point in meetings to tell her employees at Angelica B Beauty, a spa and store in San Diego, that what they do is special. “We help our...

Bath Connoisseur Pursoma Moves Into The Mass Market With An Upcoming Launch At Target

“We provide a better bath,” declares Shannon Vaughn, founder and CEO of Pursoma. Now, the brand that began seven years ago in the high-end wellness segment is bringing its better bath products to as many people...

“Much More Than Makeup”: Emerging Brand Fluff Challenges Beauty’s Problematic Consumer Culture

Can a company sell beauty products while underselling the significance of the beauty industry? Frank Body co-founder and Fluff founder Erika Geraerts thinks so. After leaving the brand known for its coffee scrub, cheeky persona...