Jane Carlson
Investors And Public Relations Firms Offer Resources For Black Entrepreneurs
Since protests began demanding justice for George Floyd and an end to police brutality, beauty brands have announced donations to organizations furthering political, legal, educational, social and economic equality. Many are also participating in the
How Legacy Beauty Brands Stick To Business Fundamentals While Carefully Adjusting To Distribution Realities
The luxury cosmetics and skincare brand Chantecaille flourished during the Great Recession—and it had nothing to do with deals. Founder Sylvie Chantecaille attributes its growth amid the economic slump to well-trained sales associates at department stores like...
How Indie Beauty Brands Are Supporting Black Lives Matter And Other Organizations Working To End Police Brutality
Many indie beauty brands have taken to social media to express solidarity with the protestors demanding justice for George Floyd and an end to police brutality. Now, a growing number of them are putting money where their posts...
Is There A Role For Traditional Retail In The Post-Pandemic World?
Nearly a decade ago, in an article entitled Why Bricks and Clicks Don’t Always Mix, The New York Times columnist Randall Stross wrote, “Blockbuster’s experience shows that executing a bricks-and-clicks strategy entails a high degree of difficulty,...
New Bold Brand Nixit Wants Women To Nix Uncomfortable Menstrual Cups And Period Shame
As much as most women might like it, menstruation doesn’t stop during a pandemic. That’s made coming to the market now a positive step for Nixit, a period care startup focused on a one-size-fits-all menstrual cup. Forced...
The Travails Of Department Stores—And How Indie Beauty Brands Can Still Succeed At Them
The pandemic didn’t cause department stores’ struggles. It did, however, speed up the consequences of those struggles. Nordstrom is closing 19 stores, including three Jeffrey shops and 16 full-line locations. Macy’s is shuttering 125 stores. J.C....
Cloud Expands To Urban Outfitters, Modifies Marketing Amid The Pandemic
Amid the pandemic, Cloud is progressing, not transforming. “I don’t feel the need to heavily pivot,” says founder Faye Postma. Her budding brand’s focus on pain relief and foot care for women with busy lives remains unchanged...
