Rachel Brown

How Being Unconventional Helped Jesseca Dupart Build A Multimillion-Dollar Haircare Empire
In the five days since Jesseca Dupart, founder of Kaleidoscope Hair Products, dropped “LAH” or “Long and Healthy,” a parody of Cardi B’s and Megan Thee Stallion’s WAP video featuring YouTuber Lala Milan and reality television star...

Ex-Barneys Buyer Kristy Masbang Is Turning Olivela Into A Must-Visit Destination For Classic And Cult Beauty Brands
Luxury consumers don’t leave their ethics behind when they shop—and Olivela understands that. Started by serial entrepreneur Stacey Boyd in 2017, the e-commerce startup, which raised $35 million in series A funding last year, intertwines philanthropy, and...

This New Makeup Brand Imagines A Beauty Industry That Isn’t Obsessed With Youth
Imagine a world that isn’t obsessed with age. Women could fulfill potential often limited as they enter midlife. Looking youthful wouldn’t be a fixation sucking inordinate time and money. Men could embrace grays, baldness and dad bods as...

How Pretty Well Beauty’s Jazmin Alvarez Is Changing Clean Beauty Shopping For The Better
Leading production and casting for Fenty Beauty’s digital launch in 2017, Jazmin Alvarez was integral in the brand’s efforts to place diversity at the center of the conversation in the makeup category. In the clean beauty segment, however,...

Kobe Bryant’s Brand Art Of Sport Fuels Up With $6M To Build Upon His Legacy
Art of Sport has definitely entered the big leagues. The body care, haircare and skincare brand started two years ago by the all-star entrepreneurial lineup of Brian Lee, co-founder of LegalZoom, ShoeDazzle and The Honest Co.; Matthias...

Bellway Secures $2M To Make Fiber Supplementation A Part Of Gen Z And Millennial Consumers’ Regular Routines
Your fiber intake is probably far too low—and Max Dresse aims to do something about it. The 29-year-old omnichannel prodigy who spearheaded Aloha’s, HelloFresh’s and Freshly’s pivots from clicks to bricks has created Bellway, a natural supplement...

Ellis Brooklyn Demonstrates The Indie Fragrance Segment’s Broad Reach By Launching At Ulta Beauty
Ellis Brooklyn is bringing Brooklyn to Middle America. The clean fragrance brand is rolling out to 350 locations at Ulta Beauty, where its Myth, Salt and Sweet fragrances will join a selection with perfumes from Ariana Grande,...