Kasey Ma, The Hard-Working Influencer Behind The StyleWright, Is Piling Up Brand Partnerships With The Likes Of Suave, Aveda, Korres And More
Kasey Ma is no fly-by-night influencer. She started blogging on Xanga and later pivoted to MySpace before launching online fashion and lifestyle content destination The StyleWright in 2015, and attracting nearly 140,000 Instagram followers in the time...
New Natural Brand Vo Beauty Puts Its Multi-masking Philosophy Into Practice At Hudson’s Bay
“People are putting too much clay on their face,” says Diana Vo. The veteran aesthetician and founder of Vo Beauty isn’t completely against clay for skincare purposes. In fact, her new natural brand, which is rolling out...
Aïmara Coupet’s New Makeup Brand BelleRadiance Stands Up For Inclusivity In The Clean Beauty Segment
During a decade at L’Oréal and Sephora, Aïmara Coupet didn’t confront the complications of creating complexion products for women of color. That changed when she became marketing director of Black Up Cosmetics seven years ago and transitioned to...
What Does The Softening Of The Color Cosmetics Category Mean For Indie Beauty Brands?
Annie Rodriguez and her mother Cindy Holland-Rodriguez just launched natural makeup line Caley Cosmetics to offer a wide range of lipsticks, glosses, pencils and powders infused with tropical botanicals that are good for the skin and smell...
Moxie, Moxa And A Mission: Vie Healing’s Mona Dan Opens V/Rituals Spa In WeHo
Vie Healing founder Mona Dan, who describes herself as an acupuncturist, herbalist, tea lover, traveler, mama, holistic lifestyle leader and passionate health educator, is comfortable with many roles. And here’s another one to add to her...
