Faye Brookman
A Whiff Of What’s Happened And To Come In The Fragrance Category
Gucci’s The Alchemist’s Garden A Chant for the Nymph, Tom Ford’s Black Orchid Parfum and Arquiste’s Misfit were among the winners of this year’s The Fragrance Foundation awards held virtually on June 10. The notes in the...
Verb (Re)Enters Ulta Beauty Ready For Action
Riding powerful tailwinds from a 91% year-over-year sales gain to date in 2021, Verb Hair Care is ready to enter Ulta Beauty. The 10-year-old brand went live on Ulta’s website early in May along with endcaps in...
Forget Luxury: Value Retail Is Where The Beauty Boom Lives
Manny MUA, aka makeup artist Manuel Gutierrez, was downright giddy making his way to Dollar General, a store he had never previously visited, for a recent beauty haul. When he entered, he was pleasantly surprised to see...
Camille Rose Responds To Customer Demand By Launching At Ulta Beauty
Ulta Beauty is listening to its shoppers, and Camille Rose founder Janell Stephens is answering. Out of thousands and thousands of brands the specialty beauty retail chain doesn’t carry, the haircare brand has been one of the...
European Wax Center Reveals Refreshed Product Line To Grow Sales Between Clients’ Waxing Appointments
In March of last year, European Wax Center, which performs more than 20 million waxes a year, was forced to close its locations along with salons and spas across the country. For the company, the pandemic was...
Hairitage By Mindy McKnight Brings New Hair Product Launches To Walmart
Walmart is building out its beauty partnership with Hairitage, a hair products brand by YouTuber Mindy McKnight and Maesa. Industry sources estimate the brand could achieve retail sales of $75 million this year, up from...
Uncle Bud’s Takes CBD Mainstream At CVS, Kroger, Kohl’s And More
Uncle Bud’s Hemp & CBD was preparing to launch a hemp seed oil hand sanitizer in October of 2020. Once the pandemic hit, the brand promptly fast-tracked production and unleashed the hand sanitizer in March. “We literally...
