Claire McCormack
The End Of Roe Has Emboldened Sexual Wellness Entrepreneurs And Investors
Sexual health and wellness companies have been on a tear for the past few years, making unprecedented gains in market capitalization, retail distribution and funding. But outside forces have the potential to bring the boom to an...
Sexual Wellness Brand Future Method Strikes Partnership With Reckitt’s Venture Arm
Future Method, a sexual wellness brand with a mission to prepare booties for the bedroom, has formed a strategic partnership with Access VC, the venture capital arm of Reckitt. The partnership involves an investment...
How Raw Sugar Living Became A $100M Brand Without Its Own E-Commerce Website
The consumer packaged goods industry has evolved beyond the DTC-only-or-die strategy many brands adopted in the last decade to an omnichannel approach. From both the DTC and omnichannel perspective, retail-focused Raw Sugar Living is an iconoclast—and a...
The Patch Parade: Personal Care And Wellness Brands Offer Lo-Fi Wearables Addressing Health Concerns
A wave of consumer packaged goods brands is tackling wellness from the outside in with wearable offerings such as stickers and patches designed to meet consumers’ health and personal care needs. The...
With $1M In Funding, Looni Launches To Make Menstruation More Comfortable To Experience And Talk About
If two or more people who menstruate get to talking about periods, it’s likely at least one of them will share stories of discomfort, serious pain or even embarrassment related to monthly cycles. It can be a deeply...
After An Investment From Reckitt, A Complexion Company Becomes San Wellness
Entrepreneur Nomshado Michelle Baca first unveiled her wellness brand, A Complexion Company, in March 2020 with a single offering, the supplement Organic Moringa Oleifera Beauty Superpowder. After two years, one accelerator program (the prestigious Founders’...
Imaraïs Beauty Co-Founder Felicia Hershenhorn Launches Intimate Wellness Company Runi
Even as she pursued a successful career as an attorney, Felicia Hershenhorn retained her childhood passion for beauty. At 28, she left her position as the youngest and only female attorney at a...
