Warby Parker-Style Startup Dollar Beauty Tribe Invites Customers To Try Before They Buy

Dollar Beauty Tribe is out to be the Warby Parker of beauty. For a shipping and handling fee of $4.95, customers signing up for its subscription service receive a full-size product to try for 30 days. Following...

Jeffree Star And Shane Dawson Reveal Money Secrets The Beauty Industry Has Kept Under Wraps. Will Others Follow Suit?

Even in a beauty industry nodding toward transparency, talking about money is taboo. Jeffree Star has broken that taboo big time. Leading up to the super influencer and brand founder’s collaboration with comedian and YouTuber Shane Dawson, the...

Ode To Self Changes Its Business Model, But Stays Committed To Supporting Women’s Mental Health Through Skincare

Kimberlee Keitt launched clean beauty e-tailer Ode To Self last year on a mission to support women’s mental health by putting self-care at the center of her selection. After a few months of running the online shop,...

Natural Acne Fighter SkinKick Kicks Its Packaging Up A Notch

A chemical engineer by trade, SkinKick founder Matty Schirle applied his professional background to his brand to create research-driven acne-fighting formulations that are natural alternatives to the benzoyl peroxide-pumped products from mainstays such as...

Powered By Green Coffee Beans, South Korean Clean Skincare Brand Beigic Builds Buzz In The US

To Kate Namgung, beige isn’t bland. The founder of skincare brand Beigic contends it can encourage people to put down their phones and concentrate on themselves for a few uninterrupted minutes. “We feel beige is the color...

Veil Cosmetics Unveils Campaign With (Gasp!) Women Over 40 And Expands Distribution Globally

In an era in which the beauty industry has focused on inclusivity, a fortysomething in makeup advertising remains a rare sight. But Veil Cosmetics has put two in its latest campaign, plus a thirtysomething in an unusual...

How Indie Beauty Companies Are Coping With Hurricane Dorian And Supporting Affected Communities

Hurricane Dorian hit the Bahamas and the Florida coast over Labor Day weekend, unleashing devastating destruction in its path. It’s claimed at least 20 lives and left thousands of homes in ruin in the Bahamas, which has...